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Movie Promotions

A release has one date. Its social conversation should not.

01

What it is

A film needs three campaigns, not one.

Most film marketing treats release day as the finish line. Everything is spent in the fortnight before, and the conversation dies the week after.

We run the release as a connected journey — awareness before, activation during, and conversation after. The film keeps moving through feeds long past opening weekend.

02

Who it is for

This is the right service when…

You are releasing a film

Theatrical or streaming, first production or fifth.

You have a new production house

The banner needs recognition at the same time as the project.

Your last release faded fast

Strong opening, no second week, no lasting conversation.

03

What we do

Across the full release journey.

Pre-release

Build familiarity

Repeated encounters through creators and social moments turn awareness into anticipation.

Creators

Seed the film widely

Creator communities become additional entry points into the film.

Release week

Activate everywhere at once

Coordinated social, creator and promotional activity while attention peaks.

Post-release

Keep the conversation

Audience reactions and social proof become the second campaign.

Content

Social-first cuts

Moments edited for feeds, not trailers chopped down.

Coordination

Run the whole calendar

Publishing sequence, creator timing and asset delivery in one plan.

04

How it works

The process, start to finish.

01

Awareness

Introduce the film to the audience.

02

Curiosity

Give people reasons to want to know more.

03

Anticipation

Build familiarity ahead of release.

04

Release

Activate communication across every channel together.

05

Conversation

Bring audience reactions into the campaign.

06

Amplification

Extend the strongest moments through creators.

05

What is included

What you actually receive.

  • Release-journey campaign plan across all three phases
  • Creator seeding and influencer reel campaigns
  • Social-first content cuts and promotional assets
  • Publishing sequence tied to the release window
  • Post-release conversation and reaction management
AwarenessCuriosityAnticipationReleaseConversation
06

Best fit

Where this earns its budget.

Goal How this service moves it
Theatrical release Sustains visibility either side of opening weekend
First production Builds the banner and the project at the same time
Digital-native brand entering cinema Converts an existing audience into theatrical intent
Star-led project Manages anticipation without spending it early
07

Questions

Movie promotion, answered.

Earlier than most people think. Anticipation is built through repeated exposure over weeks, not a burst in release week.

Yes. The post-release phase is often the most neglected and the cheapest to win.

That is a specific brief we have run before — building the production identity and the project together.

We plan and coordinate it, and we produce social-first cuts. Full brand films sit under Creative Production.

Next step

READY TO RUN
MOVIE PROMOTIONS?

Tell us what you are trying to move. We reply within one working day with an honest read on fit.